A logo design I did for a friend of mine, Joseph Hedström that was starting up his own company, “Bounce Mode”.
I started this project by making about half of the sketches in a day and the second batch I did the day after. I sent him all the sketches so that he had a wide variety to choose from and after he had settled for a direction that he wanted me to go, I started to flesh those one out and make variations.
After some ideas and sketches back and forth he settled for the second one in the bottom left corner. After that I started to play around with fonts although in the end, as you can see, we settled for a hand-drawn font that I made.